When it comes to trying to prevent drunk driving, there are some steps you can take.  For example, you can check out the DUI prevention resource page found on our website, but for younger people, more technologically advanced methods are necessary.

Because of the high number of people who own iPhones, it was only a matter of time before an application was created to attempt to prevent drunk driving — an act which causes thousands of car accidents every year.

Our car accident lawyers wonder if this application should be any kind of a substitute for common sense.  When you learn to drive, one of the first things you were taught was to never drive drunk.  The statistics on car accidents caused by drunk driving should be more than enough to deter anyone from doing it.  For young people, those statistics get worse.  According to the National Highway Traffic Safety Administration, stats show 65 percent of drunk drivers in car accidents causing wrongful death were aged 21-34.  Another 17 percent were under age 21.

Drunk driving car accidents are especially prevalent on holidays like New Year’s Eve.  The United States averages about 54 alcohol-related wrongful deaths caused by automobile accidents on New Year’s Day.

Officials in different states are trying to lower these numbers in their own ways.  Washington state’s Traffic Safety Commission paid $50,000 to embed virtual billboards in online video games.  The ads show handcuffed hands and a message that says “Driver Hammered, Get Nailed.”

Maryland’s highway agency has a YouTube video of testimony from relatives whose loved ones were killed by drunk drivers.  California’s Office of Traffic Safety launched a Facebook page that is sponsoring a contest for the best nonalcoholic “mocktail.”  The winner will get a two-night hotel stay.

The Colorado state Department of Transportation hosts an interactive Web site that displays safe overnight parking spots and points them to bars where there are free taxi ride vouchers.  To get more in tune with the target age group (21-34), their marketing team, Webb PR, was given $8,000 to develop the iPhone app.  Since its debut, the app has been downloaded almost 40,000 times — with a significant spike in traffic on Christmas Day.

The app works by getting the user’s weight, gender, how many hours they’ve been drinking as well as how many drinks they’ve had.  The app then displays a color coded message of either grey (“No hangover expected”), yellow : “You’re buzzed!” or red: “Don’t even think about it!…Designate a sober driver.”

One concern over the app is the misleading message it can send.  You may input your information, and you’re blood-alcohol content is 0.058 percent, but that is still high enough to cause delays in reaction time blur judgment.

Our car accident lawyers believe there is no computer program that can substitute for good old fashioned common sense.  Drunk driving has impacted all of us in some way: you either have been in a car accident caused by drunk driving or you may know a friend/family member who has.  The message is simple: if you drink, DON’T DRIVE!

Call us now at 1-858-551-2090 or click here for a free consultation with an experienced personal injury attorney after you get into a car accident and find out how we can help you. We speak English and Spanish, and we look forward to providing advice for your case. No fee if no recovery.

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